
mobile marketing
Creating immersive and contextual experiences on the customer’s smartphone for your brand!
We ensure that your brand is in front of the customer when they need it most!
Digital has taken convergence to a whole new level. The distance between you and your customer is about 10 inches – that is the distance between her eyes and her smartphone. The battlefield has shifted to that small smartphone screen. Can you be there when your customer wants exactly what you have to offer?
We try to understand your brand and a typical day in the life of its customers and target audience. We, then, try to arrive at avenues on the smartphone where we can not only enable your brand to meet this customer but also engage him in the most immersive manner. It is not just about mobile ads. We try to create thought-provoking pieces such as games, opinion polls, etc. which get the customer thinking and immersed in the process.
The thought-provoking advertisement copy and creativity enables us to successfully divert customers with the intent on a landing page wherein the desired call to action awaits the customer. We also use this page to convert the targeted audience into a customer. It also enables us to keep tracking the customer across relevant pages and enhance our display network RoI for the brand.
If the desired action leads to an app download, we curate the entire customer journey for the brand. This begins from onboarding the customer to welcoming her and getting her acquainted with the brand. Through mobile app notifications that are written and designed with great care, we catapult customer engagement to a very high level. Engaged customers ensure business acceleration, brand recall, and good referrals.